REACH an audience of over 300 million shoppers
The Good Neighbor Consumer Information Center display is a highly visible medium . . . located in the one location that every household visits at least once a week.
Good Neighbor has relationships with the biggest and best Direct Marketers in the Industry - At-Home-Professionals, Checks Unlimited, Guthy Ranker, Fancy Publications, Discover Card, Gerber Life Insurance,Grolier's Beginning Readers Club, Institute of Children and Literature, Professional Career Development Institute - to name a few.
Relationships with the biggest retailers today. . . Ahold, Albertson's, Dominick's, Giant Foods, Kroger, Meijer, Safeway, WAL-MART Supercenters, and many others.
The use of your promotional key code will assure responses are tracked to our program to ensure a measurable response rate.
The ability to use mass media to target the purple haired, 43 year old female who drives a green Volvo is here! Ask your Sales Representative for more details on market segmentation.
Self-Selection is the key to how Good Neighbor works, providing you with a pre-qualified cost efficient lead. Consumers select only the brochure that interests them at the time they visit the display.
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Did you know only 6 to 7% of people open all their direct mail resulting in a lot of wasted postage and paper? 100% of the brochures selected from the Good Neighbor program have the attention of the recipient.
NO outgoing mail cost!
Unaffected by POSATAL INCREASES!
LOW COST testing!
TEST, TEST, TEST
The Good Neighbor program provides ongoing opportunity to test market segmentation, creative, pricing, premiums and related offers.
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